“How To Create Your First
Darn Good Ad…
In Just 9 Minutes.”
Let's get right to it -
Imagine you’re sitting at a lunch counter, coffee shop, or bar minding your own business.
That's right. Your ad starts with an imaginary scene inside your head. Try to see it and hear it as clearly as possible, as it might actually go down -- we're snatching copy from reality here.
Someone sits down next to you. The waiter / waitress (or bartender) says "Hi, Mr. Hardy. Gee, you look a little down today."
And Mr. Hardy replies: "Yes, I am down. You see, I…" And he goes on to describe the exact problem that what you offer… fixes.
He has just identified himself as a prospect. When you're writing an ad, you must write to prospects -- people who are in your "target area".
To get the most out of this mini-lesson, stop reading right now...
... and spend one minute (that's long enough) writing, typing, or recording -
What did Mr. Hardy said?
How exactly did he describe his problem?
What you've done that, click Go To Next Page to continue...

Chris McCombs
"Before I discovered John Carlton I had NO IDEA how to write good copy... and I'll admit I was pretty skeptical about investing in his programs because it just didn't seem possible that I would be able to influence people with print like John does.
Well let me tell you that John's teachings have not only helped me increase conversions by over 511%, but John has been one of the backbones to me earning a high six-figures annually online.
Not only do I use John's strategies in my sales copy and videos, but his tactics have also helped me develop a cult-like following on my blog, making my blog the #1 blog AND website in the world in my niche where I'm able to get as many as 8039 visitors to my blog in one day all from free traffic sources... THAT is the power of the influential writing tactics John showed me how to do.
I love waking up and seeing all the money roll in my bank account... even while I'm off doing whatever the hell it is I want to do"

Kamron Karington
"John, I made over $25 per minute using JUST your "power words" list. Increased click-throughs by 107%, and stuffed $10,500 in my pocket while sipping my morning coffee, using your tactics to rewrite some lame headlines for a client."
